Patrice-Anne Rutledge
The Web-Savvy Writer: Book Promotion with a High-Tech Twist
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The Web-Savvy Writer: Book Promotion with a High-Tech Twist, written by bestselling author and online book promotion expert Patrice-Anne Rutledge, shows you how to develop a cost-effective, targeted online book promotion campaign, assuming no prior technical skill other than basic computer knowledge.
The web is where you want to be if you're serious about promoting your books in the 21st century. More than one billion people worldwide use the Internet and over 200 million of them have bought a book online. Many more have learned about a book online and purchased it in a local store. Online book promotion is the best way for authors to reach this large, global audience at a low cost. From basic techniques such as creating a website to emerging technologies like podcasting, RSS, videoblogging, and web multimedia, there’s a way to attract attention and publicity for your book online. A world of opportunity awaits tech-savvy authors who want to work the web and profit by doing so. -- Develop a website that drives book sales The Web-Savvy Writer also includes: -- Checklists for all aspects of online book promotion Professional Reviews
You just need to get started … and The Web-Savvy Writer is here to help. Available as an ebook, print book, or spiral bound workbook, this guide is filled with tips, techniques, resources, and examples, this essential guide will help you:
-- Create an online book promotion strategy that reaches thousands more potential readers than any in-person promotion
-- Use the Internet to develop your author platform and expert image
-- Profit from new technologies such as blogging, podcasting, and RSS
-- Quickly create digital products based on your book’s content and automate their sale on the web
-- Create an attention-getting online media campaign that attracts both the press and potential readers
-- Save time and money by choosing the most cost-effective products and services and automating your online book promotion campaign
-- And much more!
-- Numerous examples of how to put these techniques into action
-- Interviews with a dozen highly successful authors who share their own online book promotion secrets
-- Hundreds of clickable web links (ebook version)
"The Web-Savvy Writer is an indispensable guide to the very latest trends in online book promotion, a must for any author who wants to succeed in today's competitive publishing environment. This book is jammed with information on everything from online promotion basics to emerging technologies such as podcasting, blogging, and RSS, offering detailed guidance on how to promote both your book and your career as an author."
Lee Foster, Lowell Thomas award-winning travel author
"What is impressive about Rutledge's guide is its happy blend of analytic overview and practical detail about becoming web savvy. Every page has numerous easy-to-understand suggestions that will assist an author with marketing in this web-dominated era."
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The Web-Savvy Writer