(The Ultimate Traffic Tool)
Excerpt
What's a Traffic Virus?
Unlike a computer virus
that will destroy your software and damage your business, a traffic virus
isn't harmful at all...except to your competition.
In reality, it also
isn't a virus at all.
A traffic virus is just
termed a virus because it has a few of the same features to it.
A computer virus gets
passed from computer to computer automatically without any effort from the
creator. If there is a virus on your computer, anyone else can get it on
their computer if you share a file, disk, or email attachment with them.
Most of the recent
viruses spreading around the net have also been programmed to
automatically email themselves to any of your friends (email contacts) and
to everyone you send email. They automatically spread themselves and you
may not even know about it!
A traffic virus has
this same feature built into it. It will spread itself around the Net
automatically from person to person without you even being involved.
Unlike a computer
virus, it isn't damaging to the recipients. It helps them instead! This is
the key aspect to a traffic virus, it helps the users and this causes them
to send it to their friends.
For example, one type
of "traffic virus" is a web site postcard system. Many web sites have
installed a free postcard system so their users can send postcards to
friends and family. They pick a picture, choose an audio presentation,
write a short note, and then email it to their friends.
The key to the viral
system (another term for a traffic virus) is their friends and family must
come to your web site to pick up their card. Your web site gets automatic
traffic without you having to actively be involved in it.
Then, hopefully they
will send postcards to their friends and family. This never-ending cycle
will continually bring new visitors to your web site who you market your
products and services to. It becomes an automatic traffic generator.
Here are few examples
of possible viral marketing strategies:
1. Postcards
2. eBooks
3. Refer a Friend
4. Software
5. Free Email
6. Free Web Sites
7. Two-Tier
Affiliate Programs
People are always
asking why they need to start their own viral marketing strategy...It's
simple. A traffic virus means you may never lose money advertising again!
You
Never Have to Lose Time Or Money On Advertising Again
That's right. Having
your own traffic virus could mean that every ad you place from now on can
be a winner!
The above sentence
is a pretty strong statement, isn't it?
It's true.
I almost surprised
myself at just how powerful a traffic virus can be when I first put mine
in place. Every ad I placed instantly became a winner...even when I lost
money!
Let me explain.
Let's say you place
an ezine ad, which costs you $200. You make $20 for every item you sell.
You sell 9 of them through the ad so you bring in $180. You have now lost
$20 on your ad. Most people would call it a failure.
I use a different
system, which reduces my advertising risk. Instead of advertising directly
for a product, I advertise to bring in email leads. My goal is to get
people to give me their email address so I can follow-up on them.
Using autoresponders
that automatically follow-up gives me the ability to set up a completely
automated follow-up system for the product. Three, Seven, or even Thirty
email follow-up messages can be used to generate sales for my product.
Instead of only
having one shot to sell my visitors from a web site, I have thirty tries
to sell them. Who do you think will make more sales?
My system actually
goes one step further. I always try to use an element of viral marketing
in the promotional aspect of the offer. My favorite technique is the
traffic virus ebook offer.
In exchange for
prospects giving me their email address, I will give them a highly
informative free ebook, which they are allowed to pass around and give to
their friends. Not only will the book teach them, but also they can use it
to produce more traffic and sales at their web site.
They win by getting
a very valuable book for free. I win because my traffic virus gets
started. I still get to follow-up by email to sell them my products and
services...so I am still bringing in immediate profits from my
advertising.
Let's say I place
the ad above for $200 and only bring in $180. I lose $20 today, BUT this
is only the beginning of the traffic the ad will generate for me.
All of those people
who visited my site...who may or may not of bought my product...are now
passing around my free ebook and sending more visitors my way.
More sales are made
next month...and the month after...and the month after. It is a
never-ending process of sales being made.
The $20 I lost
originally from the ad will be replaced hundreds of times through new
visitors I never have to work or pay for. Every single ad I place becomes
a launch point for another aspect of my traffic virus.
Having a traffic
virus reduces your advertising risk.
Look at this way. If
you are paying for your advertising, then every time you place an ad you
are risking your money. Your ad may or may not produce a profit. You could
make $1,000 from your $200 ad or you may lose $100.
If you have a
traffic virus in place, then your ad can continue to work for you years
into the future and it reduces your advertising risk. Even when you lose
money, you still win in the long run.
What if you are only
using free advertising methods? This system still reduces your risk. Free
advertising costs you time (and we all only have 24 hours in a day so it
is limited just like money). You may spend your time placing free ads and
produce $100 in profits. If those ads took you 10 hours to place, then you
only earned $10 an hour for your time.
Ten dollars an hour
wouldn't be very good time investment for your business. If you had a
traffic virus in place, other people would then start advertising for you
by taking and handing out your traffic-generating machine to others.
You may have only
earned $10 an hour while working on your free advertising, but your
traffic virus then goes to work for you 24 hours a day 7 days a week. You
generate traffic forever for the 10 hours you spent advertising this week.
Wouldn't it be
better to profit today...and build a residual income for the future at the
same time?
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