
The Red Location Museum was created by the Nelson Mandela Bay Municipality as a not-for-commercial entity which embraces the following Vision and Mission:
VISION: Red Location Museum of Struggle will focus on the memorialisation and depiction of the apartheid narrative. It will portray the horrors of Institutionalised Racism and the heroic struggles of the Anti-Apartheid movement aimed at liberating the oppressed people. Responsive to the developmental needs of the local community, the museum will be an integral component of initiatives and programmes associated with the empowerment, education and redress of the local community at large. The museum will be a locally responsive institution of international standing.
MISSION: Red Location Museum of Struggle engages the public in educational and awareness-raising programmes on Arts, Culture and Heritage; lends itself to partnerships and collaborative work; partakes in poverty alleviation and entrepreneurship-growing initiatives, affirming indigenous knowledge; adheres to international codes of practices; and embraces ongoing intellectual engagement and critique.