How to Promote Your Book

How to Promote Your Book on a Shoestring Budget should be required reading for any author who is considering self publishing a book. Whether you are a first-time writer or a seasoned professional, the information in this book will make the job of promoting and selling your book much easier.

Releasing in September 2008, How to Promote Your Book provides ideas and tips from the experience of someone who has done it all, from selling books door to door, to writing professional book reviews, from event planning to corporate sales and marketing. These timeless tips and helpful suggestions will walk you, step by step, through developing a marketing strategy, writing a press release, contacting the media, setting up a book signing, and much, much more.

How to Promote Your Book not only helps authors promote their books by taking advantage of free and low cost publicity and events, but it also provides a workbook area at the end of each chapter to help writers put together and organize their own media list, contacts sheets, press releases, media kits, and other assets.

The book's 20 chapters include:

• Creating a Marketing and Promotion Plan
• Getting Free Publicity for Your Book
• Planning Your Book Signing
• Considering Other Public Appearances
• Putting Together an Effective Media Kit
• Writing Your Press Releases
• Building a Web Site
• Utilizing Social Networks
• Unwrapping Holiday Tie-Ins
• Hiring a Publicist
• Managing Expenses and Expectations
• Checking the Checklist, and eight other chapters.

How to Promote Your Book on a Shoestring Budget
Published by Darden & Associates

ISBN 1-888061-02-2
ISBN 978-1-888061-02-4
110 Pages, 6" x 9"
Perfect (trade paperback) binding
$14.95 plus $2.95 postage & handling
(TN residents add 9.5% sales tax)
Allow up to 5 weeks for delivery

Mail Order:
Send your check or money order for $17.90 (TN residents add 9.5% sales tax) to: Darden & Associates
P.O. Box 210182
Nashville, TN, 37221-0182

See the Order page

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