Sunrise Advisors

A New Day for Creative Community Enterprises and Nonprofits

Our Mission: Together With You




Your enduring success, as The Catalyst, is our guiding principle in breathing new life into Creative Community Enterprises (CCE's) and Nonprofit Organizations -- and relationships with public sector partners, clients, or alliances increasingly focused on compatible goals through the leadership initiatives (in tangibly value-added "clarifying dashboards" and beyond) of federal United States Chief Information Officer/CIO Vivek Kundra, U.S. Chief Technology Officer/CTO Aneesh Chopra, and others in the administration of President Barack Obama and similar approaches throughout all levels and operations of government in the U.S. and internationally. 

Our focus at Sunrise Advisors is on customized attention for each of our valued clients in the production of:
  • Strategic Guidance and Coaching, Exponentially Green Eco-System Opportunity and Project Mapping, and Income Generation
  • Integrated, Branded Communications and Publications
  • Marketing Alliances and Community Relations
  • Sustainability and Systems Reporting, Planning, and Actionable, Value-added Healthcare and further Insights
With healthcare in the U.S. now rapidly accelerating towards 20% of GDP (one out of every five dollars in the entire economy), there are few greater and more timely challenges -- or opportunities -- to bring about not merely cost-control in a void that may counter-intuitively increase bottom line liabilities, but rather tangible, value-added outcomes that are provably and enduringly effective in saving lives and money -- and the survival of your business or non-profit (non-governmental organization/NGO)

Click here to view an unusually business-insightful, multiple bottom line(s) individual and community benefits-focused discussion between the in-depth PBS television host and interviewer, Charlie Rose, and Dr. Denis Cortese, President and CEO of the highly respected Mayo Clinic headquartered in Rochester, Minnesota (with additional sizable locations in Jacksonville, Florida, Scottsdale, Arizona, Phoenix. Arizona, and smaller locations around Wisconsin, Iowa, and elsewhere in Minnesota).

Click here
for one directly on point example of the timely, cost-effective convergence of healthcare, hospitals, and green energy reform, with widespread applications impact and deployment potential -- and bottom line results.

As of Summer, 2009, in the worst American and global economic, investment, and unemployment conditions in some 70 years (that showed real indications of beginning in 2007), the major sustainability sourcing announcement by Wal-Mart, one of the world's largest retailers, that it now requires suppliers of all sizes to achieve new degrees of transparency and compliance that tangibly impact environmental labeling, other marketing and communications, and reporting is already having substantial (positive or negative for you?...your choice, as we at Sunrise Advisors have been saying individually and together to you and others since at least 2007) bottom line results on not only those businesses of all sizes, even those who do not do business with Wal-Mart today, but entire community and non-profit support service infrastructures more than ever in this economy relying on corporate social responsibility (CSR) and/or (marketing and selling) earned income generation financial and other support essential now for your survival

Whatever you or others might think or feel about Wal-Mart (and apparently, there are a wide range of opinions about Wal-Mart), the scale of this powerful corporation's financial, political, and (potentially) exponentially green impacts in communities in the United States, China, Mexico, and well beyond frankly cannot be ignored.

Click here to learn more from the Cambridge and Boston area from one of the leading Harvard Business School professors on globalization, and specifically local impacts and empowerment since at least the 1990s, Rosabeth Moss Kanter, professor of strategy, innovation, and advanced leadership -- who writes very clearly to your benefit on what she describes as "Wal-Mart's Environmental Game-Changer."  Professor Kanter has been named to The Times of London list of the 50 most powerful women in the world.


Click here for further details from a blog entry from "The TerraPass Footprint" from a leading carbon offsets company of how businesses of all sizes, non-profits, and communities will (in our consistently integrated view at Sunrise Advisors) have increasingly powerful financial bottom line and other incentives to integrate their operations and specific practices with doing well on -- and through -- the "Wal-Mart Sustainability Index."  A highlight of this blog entry focuses on:


Wal-Mart engaged some 20 universities, a handful of environmental activist groups, associations like Business for Social Responsibility, many of (Wal-Mart's) key suppliers, and a small army of consultants.  (The clothing and outdoor lifestyle products company) Patagonia's iconoclastic founder, Yvon Chouinard, has played a role.  (Wal-Mart has) gone through a great deal of thinking and more than a few iterations.  This was not some slap-dash (or exclusively public relations spin) effort...the most important question regarding...future impact is really just how committed Wal-Mart is to developing, refining, and publicizing the information they gather.  At the moment, they seem quite serious about expanding their ruthless pursuit of supplier efficiency to encompass greener (definitely including more profitable) goals.


As a special section of the international business publication The Economist reports, a future of effectively communicating and achieving shared success is not just nice, but increasingly essential for your bottom line financial results.  Click here.

INSEAD, another of the world's leading business schools (located in Fontainebleau, near Paris) has also made a compelling case for this timely thinking and business approach through its online "Knowledge."   Click here.


Specifically, Renato J. Orsato, Senior Research Fellow at INSEAD, has written "Sustainability Strategies: When does it pay to be green?" as a practical guide to help companies obtain a competitive advantage out of their environmental investments; or in other words: How can (you) go about making green investments profitable?  Because of the barrage of eco-investments ranging from ISO 14001 certification, reduction of CO2 emissions, to eco-branding that can easily (overwhelm) managers (and owners), Orsato says it is important that the right choices be made.  In his words:

You need to be very specific in which type of eco-investment you want to invest (in your business or NGO/non-profit organization) and (know clearly) why.  And the why depends very much on the kind of pressure you're having...it's not enough to be eco-efficient; it's not enough to reduce your impact, you have to show (that you are ever-deeper, exponentially green)."


As an article in the Stanford Social Innovation Review (SSIR) reports (based in the San Francisco Bay Area and Silicon Valley where we at Sunrise Advisors are based; however, we serve America and the world), it is especially essential for your survival and success to get green-inclined consumers, purchasers, donors, and/or supporters to actually spend money (vote with their pocketbooks) and take further action(s) that benefit the environment through you, helping consumers to overcome contradictions between their words and those actionsClick here.


A highlight of this SSIR publication from the Stanford Graduate School of Business Center for Social Innovation focuses on:

...(increased revenues through removing) five barriers -- namely lack of awareness, negative perceptions, distrust, high prices, and low availability.  In other words, (you) must increase (green) awareness, improve (green) perceptions of quality, strengthen trust, lower the prices, and increase (green) availability.

We at Sunrise Advisors are truly dedicated to the health of your organization and/or business (and quality healthcare for our families, communities, and yes, our Earth) -- your survival, financial and exponentially green bottom line, and further degrees and types of success, and a shared future that empowers people, and our environment, throughout the United States and globally -- together in Creation Care, and tangible kindness and structural wellness that is essential to your success.

Announcing the first Sunrise Advisors Innovations Prize!
Click here for more information.


How We Will Work With You

You are a Nonprofit Organization or Creative Community Enterprise (CCE) seeking to improve your branding and alliances, boost revenue streams, increase efficiency, and help and retain valuable employees. In the competitive world today, let us help you stand out from the crowd.  Based on our extensive experience in nonprofit and private sector management, our four-step system offers a dynamic approach to effective problem-solving and generating new opportunities.


Assessment: We will meet with you to carefully determine the needs of your organization.

Customized Proposal: We will propose specific solutions focused on your goals.

Implementation: We will work with you and your team to achieve tangible results for the stakeholders in your Nonprofit Organization or Creative Community Enterprise (CCE).

Sustainability: We will help see you through the development of self-sufficient systems to achieve long-term success.


Services We Provide

Strategic Guidance

  • New Initiatives and/or Organizational Turnaround, and Enhancement Coaching
  • Project Management -- including, though not limited to, desired, increasingly required, Sustainability and Systems Reporting and Planning
  • Community and Business Eco-System Opportunity Mapping
  • Income Generation -- with Long-Term Income Strategies
  • Branding, Marketing, and Alliances
  • dataWeb and Relationship Technologies
  • Staff Recruitment and Training -- with emphasis on developing Value-Added Internship Programs, towards Sustainable Staffing
  • Financial Empowerment Coaching for Employee Assistance Programs (EAP's) and similar outreach
Integrated Communications
  • Publications Development and Restructuring
  • Web Site Design and Content Management
  • Interactive and Print Media
  • Public Relations and Advertising
  • Writing, Editing, Proofreading