Web Design to Make Money Online.
Copyright: Yvonne Finn
Are you making these same web site design mistakes?
Mistake # 1
Are you creating your website like a brochure?
Your website is designed to make sales, however, you must
convince your prospective customer of the value of whatever
you are offering and that must be done by words that draw him/her in.
Content copy is the key to grabbing the customer's attention.
And that can only be achieved with inviting openers and good
consistent and helpful information, free from hype and trickery.
That is after all the primary reason most people come online
in the first place.
Mistake # 2
Are you failing to use your website to connect to your customer in any
meaningful way?
Such as, responding to their email inquiries promptly, providing a
newsletter or special bulletin to customers with offers, sales,
discounts and more.
These tools save businesses money and make sales!
Yet many of us fail to use these tools to better serve our customers
and increase our sales.
Mistake # 3
Are you integrating the 24 hr marketing capabilities of your
website into all other forms of mainstream advertising and
promotions?
That means, including your website address on voice mail,
business cards, radio ads, print ads, television advertising.
Mistake # 4
Do you consider your customer's needs when developing a
website plan?
The business website is as much about the company and getting
NEW business as it is about providing a convenient tool for existing
customers to encourage REPEAT business.
The business website should be simple and easy to navigate with
a clean, logical and uncluttered layout.
It MUST load quickly, potential customers WILL NOT wait around!
Mistake # 5
Failure to seek help with the things they do NOT know how to do.
Many business websites are designed by the owners themselves and
some are quite well done and professional looking.
That is wonderful!
However, many others are doing the owners more harm than good.
Your website are must inspire confidence and build trust for your customers.
Mistake # 6
Failure to consider or even develop a plan for exactly how thewebsite will be used to generate leads or make sales!
A website is not like an offline store, where your customers can
always find your location.
Your website site MUST generate leads to sustain and grow your business.
You must plan for leads and sales then develop a strategy for
getting them, they won't just fall into your lap.
Some examples are: Contests to enter or free giveaways.
Give the customer a reason to remember your website and return often!
Create a free website at Webs.com