So,
You may ask why would you ever sponcer or advertise on a forum. Well people come on forums everyday, and a big forum get more hits a day then the biggest fish website out there. Hence, your add will be seen a lot, and members of the forum will see it daily and if they are one day looking for a filter, a fish, tank etc. And then they remember your ad on the forum and go check it out! More $$$ for you! hehehe
But what about sponcers, what do they get out of this? Well we mostly need sponcers to give out free stuff to winners. With the free ad space you will get you will have everything that i just talked about, plus you will be known by all the members cuz you are the one giving out free stuff to them if they win. With their free stuff, you may add a booklet with all your merchendice, and if they like the thing they got for free, they might just buy more off of you, and thats more $$$ for you.
If you do chose to advertise or sponcer us, a good idea would be to give discounts to registered members of the site. That will help both of us at the same time.
Our current sponcer is Neon Tetra World, he is giving free shark teeth away to members that win the POTM contest.