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SONY

 

 

FIRST IMPRESSION

The first impression of this website is that it should be good as the websites, does not look crowded, with no pop ups which turn off the consumer. The layout and design of this web site is created keeping a new user in mind. It is very nicely spread out so that the consumer can easily find what he/she is looking for. The graphics used in this website are very attractive, adding a style element to their products. All their products are displayed in a very stylish manner over their website. Sony has always emphasized the beauty of colours that their products project, and they have very successfully continued this legacy in their website. The colours used on this website are not only very eye catching but also soothing to the eyes.  The size and style of the font is also very pleasant.

NAVIGATION

 Besides the vast product line that Sony has, it is not very hard to find a certain category of products. This web site also provides directions to their stores in different locations.

UPDATES

This website is regularly updated showing the latest cutting edge in technology, and their updates their promotions and offers as required.

DIFFICULTIES

Sony has a very user friendly website. I have personally haven’t found any flaws.

E-COMMERCE

Sony has built an effective website to promote e-commerce on their website, but in an attempt to achieve this, they really have put a lot of information which may confuse the consumer and prevent them from buying online as a result.

USEFUL APPLICATION

To attract youngsters, they have added an online gaming section, where you can play 3d animation play station games at no cost.

OTHER COMMENT

They provide some useful firmware and software to help them keep their products updated and adaptable to the latest technologies.




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