There is no question that you can make some good money with Google AdSense, but you’re setting yourself up for disaster if you make any of these Top 10 mistakes!
1. Do not use fake information when opening your Google AdSense account.
Google says that’s a no-no and they will cut your account off and keep all the money you may have earned. Besides, trying to hide your true identity can cause serious problems with the I.R.S. or whoever your tax authority is.
2. Do not hack or modify Google AdSense code other than to change the parameters that Google authorizes you to change.
Any attempt to bypass Google’s built-in algorithms not only poses a danger to the integrity of the network, but it threatens the financial modle that Google operates under.
You’re not dealing with some Mom-and-Pop company here, and Google has the legal muscle and deep enough pockets to drag you through every court in the land if you damage their business with your hacking antics.
3. Keep AdSense ads off of your registration, confirmation, and all "thank you" pages.
Don’t ask me why you can’t put your ads there. It makes sense to me that those would be wonderful locations. Google thinks otherwise, however, and doing so is a hanging offense according to their Terms of Service.
4. Do not display AdSense ads and a competitor's ads (like Overture's) on the same page at the same time.
That just makes plain good sense. Google doesn’t demand 100% SITE loyalty from you, but they do insist that their own ads not be cluttered up by offerings from their competitors.
5. Don't "beg for clicks" or provide any incentive for clicking on your Google AdSense ads.
This is a biggie and you see this rule violated all the time. Any of the “get paid to do stuff” sites that put Google ads in the member’s control panels are walking the plank and they don’t even realize it. Even those sites with the polite little messages asking you to “help keep my site running by clicking on our sponsor’s ads” are asking to be cut off if those happen to be Google ads.
6. Never click on the ads running on your own site, even if you are genuinely interested in the product or service and are thinking of buying it!
Nothing screams FRAUD louder than a webmaster running up his or her own click counts by happily clicking on ads fromtheir own site. The Google Gods can track this activity and it won’t be long until you find yourself getting a goodbye note from their fraud team.
7. No misleading labeling
Google is very specific about what text can be placed around their ads. Their Terms of Service state: “Publishers may not label the ads with text other than ‘sponsored links’ or ‘advertisements.’ This includes any text directly above our ads that could be confused with, or attempt to be associated with Google ads.”
This is to keep visitors from becoming confused and barking up Google’s tree when they clicked on an ad that led to a porn site instead of the recipe site they were expecting to visit.
8. Avoid keyword spamming and other divisive tricks
You may be tempted to buy one of those “generates thousands of key-word rich pages in seconds” programs that are so popular these days but I’ll tell you this: Their days are numbered. Google is wise to such shenanigans and they will be hot on your trail. Other prohibited gimmicks include:
• ”Sneaky” page redirects that send a visitor off to a different site then they were expecting to visit.
• Multiple sites, domains, pages, etc. which have substantially duplicate content.
• Hidden text or links of any type.
• Excessive outbound links on any page. Google recommends no more than 100. I’d keep it way below that.
• And here is a nugget of wisdom straight from Google’s mouth: “Do not participate in link schemes designed to increase your site's ranking or PageRank. In particular, avoid links to web spammers or "bad neighborhoods" on the web as your website may be affected adversely by those links.
9. Don’t advertise anything on Google’s prohibited items list.
It’s a lot shorter lists than PayPal’s or eBay’s, but it includes a lot of the same stuff like hacking/cracking content, porn, illegal drugs, gambling sites, beer or hard alcohol (I guess wine is OK), weapons, and the other usual stuff.
10. And the 10th dumbest thing NOT to do with Google AdSense is to let the other nine things stop you from running an honest site that’s designed to make the most out of this very profitable opportunity that Google offers!
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I don’t understand why everyone makes Adsense out to sound like some kind of devil. So far, I have a 100% approval rate for my consulting clients. You would think that we spend months developing the site to submit for approval – but to be honest; I spend less than a day (if that!)
What we found is that Google is not nearly as picky as they make themselves sound to be. The trick is to make your site in such a way that you are just providing content; we have found that the less selling you do on your approval site, the better.
Don’t worry, once you’re approved you can use that code wherever you want – so put it on other sites that sell later. But for the purposes of getting approved, try to limit to just content, content and more content!
Now, for the disclaimer before we start talking about how to get your site approved for Google Adsense. I am not a member of Google at all, everything I am about to say is all speculation and experience. I have helped over 50 clients get approved for Google Adsense without having even 1 of them not get approved – we have 100% approval rate on FIRST try.
All I am going to teach you is exactly what I do for them.
There are three main elements that I focus on when getting a client approved:
1. Site look and feel – Not that Google wants a $10,000 professionally designed website, but they also don’t want some piece of junk. Make sure to at LEAST have a presentable website – even if it is just a few tables and a solid background color. Avoid using tacky backgrounds or unprofessional color contrasts.
2. Content – The most important – Google believes in content. If you try to get a website with just a few pages approved, I don’t think you will have any luck. You need to have at least 15-20 pages, preferably, 15-20 pages of articles/resources, a.k.a. content.
3. Traffic – Many “experts” say that Google looks to see what kind of traffic you have and that they do not approve new sites with no traffic. My experience says that these experts are FULL of it. BUT, just to be safe, before you submit your site for approval – try to get your site some traffic.
Here are useful tips you need to make the entire approval process easier and quicker:
>> Get content from article directories like www.goarticles.com – just put those articles in your site, getting 15-20 is easy.
>> Before you submit your site for approval, post at some forums with your website’s link in the signature file – this will help you get some immediate traffic.
>> Make a very simple website with 15-20 articles, a contact us page, a privacy policy and the typical disclaimer.
That’s it – you’re ready to get approved for Google Adsense. I know I made it sound too easy, but honestly, we have a track record that proves it. And remember, if you do not get approved, you can always fix things and try again.
So, stop waiting – apply now – Google Adsense is a great source of income.
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